SEO is like a baby. It’s young. Changes a lot. Is messy. Takes lots of time. And as a result of its inability to communicate is vastly misunderstood. What makes the State of SEO so interesting to me is how quickly it is changing. We have voice search which has increased 3,500% from just 2008. We have companies like Cisco and Facebook, proclaiming that 79% of internet traffic will be video-based by 2020. And 75% of Internet use is already through mobile, according to Thomson Reuters. Whether it be through Google Assistant, Amazon Echo, Nest, or Cortana personal assistants are creeping ...
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So you fancy people thinking about yourself, eh? Well, well, well. Aren't you self-centered... Or smart? ;) Staying top-of-mind pays dividends. Trust me or one of my favorite authors. I didn't believe this at first but thankfully was proven wrong. Because of my network and staying top-of-mind, I was able to do these 4 things: 1. Start my company, Traffic Is Currency, without fear of not being able to get a job if things went south. 2. Find rockstars to work with. 3. Find clients that I actually enjoy working with. 4. Have the flexibility to work wherever and whenever I want. ...
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LinkedIn has been devilishly nice to me. Over the last 7 days, I've managed to get 58,000 impressions on just 3 posts. As a result, I've received over 642 profile views. 150 connection requests, 100 website hits, 30 people wanting to use my product, and several people asking me for a job. All at the cost of 30 minutes of my time... If I was to pay for this via LinkedIn Ads, it would have cost anywhere from $100-600 given how targeted I was able to be. But I'm cheap, so I rather just figure out how to do this ...
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